Presentation from 2008 SaaS Summit that covers Omnitures stages of evolution and introduces the “SaaS Magic Number”

Omniture Stages of Evolution: Product – Sell like crazy; Prove you can sell; – Build team; QBSRs – Retain; QBSRs – Marketing; QBSRs – Efficiency of Hardware; QBSRs – More Engineers and more QBSRs – Most Important Investment Metric – “Magic Number”

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This new guide offers valuable insight from innovative thought leaders and provides best practices for utilizing social media marketing applications effectively.

Use the worksheets and checklists to best incorporate your social media plan and policy at your company. Also learn to measure achievements and ROI of your B2B social media marketing strategies.

Use this guide as a reference and a workbook – feel free to share with colleagues, friends and followers via Linkedin, Twitter, your corporate blog or any other social media channel!

Part 1: What is Social Media and Why Does My Business Need It?
Discover why social media is invaluable to B2B companies and what it means for your organization. Download now!
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As the new year and decade get underway, here are a few of the areas of the cloud computing market which I think will be important competitive battlefields for established and emerging players

1) Collaboration Wars

2) Business-Oriented Social Networks

3) Platforms-as-a-Service Wars

4) Cloud Governance…

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Steve Blank is a respected voice in Silicon Valley for good reason. He writes and speaks from a deep well of experience and insight. I’ve never found anyone who could put the current trend towards the “consumerization” of online software into an actionable context better.

What I’ve linked to for this “classic blog post” is actually not one post but instead a whole category of Steve’s posts that highlight an approach to product development that is strongly user-driven and fits particularly well for the Internet delivery model of SaaS products. It is a key part of the whole “Lean Start Up” philosophy that is gaining a lot of attention because it answers the questions around what is a viable roadmap for a SaaS product.

If you’re developing or considering a SaaS product, I strongly suggest sampling the posts in this series – there is a lot of good information here.

[Recommended by By Michael Dunham at http://blog.sciodev.com ]

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